About Chocolate Ecstasy Tours
Chocolate Ecstasy Tours started showing people around the best chocolate shops in London in 2005, though our official launch tour was in January 2006.
We are the original chocolate tour in London and the only one solely dedicated to chocolate. Our founder, Jennifer Earle, is now a recognised chocolate expert, appearing on TV and radio programmes and judging various chocolate and baking competitions, including being one of just seven members of the Grand Jury for the International Chocolate Awards and judging supermarket boxes of chocolates for Which? Magazine.
We are a team of people obsessed with chocolate. The better the quality, the more we like it, but many of our guides are still spotted eating Lion Bars and Dairy Milk. Our "mission" is to show people where to get delicious chocolates. We want to introduce you to hard to find places and help demystify the differences between different types of chocolate. We will accompany you into those intimidating looking chocolate boutiques and make sure you get samples everywhere (prearranged with the stores!) and discounts, too. Mostly, Chocolate Ecstasy Tours are about spending a few fun and light-hearted hours being guided around gorgeous streets, with little bits of local history to intersperse a lot of chocolate sampling.
How did Chocolate Ecstasy Tours begin?
Chocolate Ecstasy Tours began from one girl's passion for (obsession with!) chocolate and a love of London and meeting people.
In 2004, Jennifer Earle (the girl), arrived in London and discovered amazing chocolate, so set about finding some more. Learning that many of London's best chocolate shops were hidden away she thought perhaps other people might like to be saved the heartache and shown to the shops by a fellow chocolate lover. Even better if they can taste the chocolate first and get a discount on their chocolate purchases.
After considerable research (this mainly involved eating lots of chocolate) Jennifer guided her first Chocolate Tour group in September 2005 and then opened to the public in January 2006.
Meet the other Chocolate Ecstasy Tour Guides:
Lindsay S is a talented singer and historian, with a London speciality, whose first job was working at Cadbury World in Bournville. Being born in Bournville, it's like chocolate runs through her veins.
Originally from the countryside, Katie N is a passionate chocoholic who wasn't content just eating it but started making amazing beauty products with cocoa butter as well. You can purchase her amazing products in our gift range: Chocolate Ecstasy Beautiful!
Emily B is a Chicago native who has transplanted herself here with a huge enthusiasm for learning everything she can about London and passing that on to others. Her greatest discovery is England's superiority in chocolate - that's why we like her!
Alice M is a qualified City of London guide and a certified chocoholic. She is passionate about chocolate and London and began showing off this beautiful city as a guide on the open top buses whilst at university. Alice also speaks French, Spanish and some Portuguese.
Jennifer S is now an officially certified chocoholic whose personal chocolate ecstasy is a chocolate brownie.
Kirsty R spent years living in America and guiding chocolate tours there. She’s now very happy to be back treating herself to British chocolate.
Louise J started her tour guiding career organising and hosting events on luxury cruise liners. She has also worked for the Institute of Directors, presenting at business leader events throughout the UK. Louise is delighted to now be utilising these skills with her massive love of chocolate to help fellow fans discover the world of chocolate!
Brian W has been a European tour leader over the past 15 years combining a good mix of culture and nightlife on his tours. Brian gave his first chocolate talk aged 7 and ensured good school marks and popularity for his efforts by handing out free chocolate at the end to all his classmates. He shares an addiction of rose creams with the Queen and principally leads the tours for the free sampling along the way.
Sally L was first sent on a chocolate tour in 2006 by her chocolate loving daughters. As well as running her own training company, Sally charms people with chocolate and her knowledge of London history on the weekend chocolate tours (and occasionally during the week, too!).
Carla S is a multi-lingual chocolate fanatic, speaking French, Italian and Spanish, she can also say chocolate in all the other important languages. Carla also runs an occasional South American supper club and can tell you all about cooking savoury food with chocolate.
Russell C is a full-time civil servant who moonlights as a tour guide on the weekends. Obviously his favourite tours to guide are Chocolate Ecstasy Tours, but you might find him on a duck tour as well. Needless to say, Russell's local knowledge of London is pretty spectacular.
Do you want to be a Chocolate Tour Guide?
If you are interested in becoming a Chocolate Ecstasy Guide please contact us to tell us more about you and why you will be the best guide ever!